DANISH DESIGN ORIGINALS
At novoform we are passionate about design. Every single detail is scrutinized until the perfect combination of aesthetics, function and craftsmanship is achieved.
As a Danish design company, we stand on a solid foundation of Scandinavian design traditions. Our strong heritage is a great inspiration, but also comes with a responsibility to carry the torch forward and to do our best every single day.
With emphasis on natural materials and soft colors, we create our collections with inspiration drawn from everyday life, great people, and the beauty of nature.
We aim to keep things simple and develop desirable products that are worth keeping for a long time.
We like to call them Danish Design Originals.
Founder & CEO
The elephant is one of the world’s most iconic animals, known and loved by both children and adults for the long trunk, the big ears and the wise eyes.
Elephants are caring and empathetic and tie strong bonds across generations in the herd.
LOOP throw - laurel green
The LOOP throw is super soft and warm and will create a comforting cocoon around you.
The graphic pattern, carefully matched colours and exquisite eyelash fringes makes this
throw a perfect match for any modern home.